The history of NewZapp
NewZapp has been supporting businesses with their communication needs for over two decades. Here's an overview of the journey we've taken to date.
What is DKIM?
Having the correct authentication can double your open rates. DKIM acts as an authentication process that protects organisations against spam and phishing.
What is an NPS score?
NPS stands for Net Promoter Score and is a method for understanding customer loyalty. By asking just one question the NPS will generate a result between -100 and +100. The higher the score, the better.
The importance of managers as a communication channel
Managers – we all have one and communication is part of every manager’s role. But do we recognise the importance of managers in our quest to better engage employees? And if we do, are internal communicators supporting them well enough? To
NewZapp achieves ISO 27001 accreditation
NewZapp achieves ISO 27001 accreditation. NewZapp is thrilled to have secured the highest international information security standard. The ISO 27001:2017 certification highlights NewZapp’s dedication to providing highly secure internal communications solutions.
How to avoid the spam filter
Have you had that heart sinking moment when you’ve spent time crafting an attractive, engaging email to then discover it has fallen straight into the spam folder for many recipients?
Perfecting change management communications
Change is necessary in every organisation – whether that be a new process, a change in software, or an acquisition. But, whatever the change, it can be unsettling for many employees and as such, a robust change management strategy must
INFOGRAPHIC: How to create more engaging emails
We all receive emails but how many of us actually receive engaging emails? To master the art of creating engaging emails there are many factors that need to come together at the same time. We've captured each of these points in
5 ways to improve mental wellbeing at work
In today's fast-paced work environment, the importance of mental wellbeing cannot be overstated. With over 822,000 employees experiencing work-related stress, depression, or anxiety in 2020/21 alone, it's clear that addressing mental health issues is paramount. Unfortunately, despite the prevalence of
Introducing the brand new NewZapp email editor
In our latest software update we’re extremely proud to introduce the new NewZapp email editor. I market NewZapp. Just like you, I create and send a lot of emails! Luckily for me I get sneaky previews of all our software updates