Email Marketing Software for Housing Associations: Secure, Compliant & Effective Engagement
If you’re a housing association looking for secure, compliant email marketing software to reach residents and staff—you’re in the right place.
At NewZapp, we specialise in helping social housing providers streamline resident communications with intuitive, easy-to-use tools. With years of experience supporting the public sector, we understand your need for reliable, efficient, and GDPR-compliant email solutions that truly deliver.
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Why Housing Associations Trust NewZapp for Email Communications
At NewZapp, we understand that timely, clear communication is vital for housing associations. Whether you’re communicating with staff or notifying residents of maintenance works, sharing rent updates, or distributing community newsletters, trust is everything.
That’s why social landlords across the UK rely on NewZapp’s email platform—to deliver professional, on-brand emails that residents can count on
With features designed specifically for the needs of housing providers, NewZapp enables teams to communicate confidently and consistently. Our proven reliability, secure infrastructure, and dedicated support mean you can focus on what matters: engaging your communities.
Benefits for Tenant Engagement Teams & Communications Officers
Your communications team needs tools that are powerful yet simple. NewZapp enables tenant engagement officers and comms leads to:
- Create accessible, visually appealing emails — no coding required.
- Personalise messages with resident data fields.
- Segment mailing lists by tenancy type, geography, or support needs.
- Schedule emails to go out at the perfect time—every time.
Whether you’re running a community campaign or sending critical updates, NewZapp ensures your team can deliver high-impact communications that drive engagement and trust.
The features our Housing customers love
Modular designs
NewZapp makes it extremely easy to create emails again and again. If you new email will closely resemble a previous send you can clone it. Or, if your email will just contain sections of a previous email you can turn those sections into modules.
Those modules, which are already formatted perfectly, can be inserted into your new email at a click of a button.
Effective graphical elements
We all know that an image can speak a thousand words but some email platforms are very clunky when you add an image. NewZapp is the opposite! You can upload your own images if you like, select an image from our free image gallery, or use an image directly from your website.
You can also edit each image directly in our platform if you need to.
The power of knowledge
Every communication you send through NewZapp can be measured. Our Reports show you everything you need to establish which communications resonate most, which devices to tailor your messages for and when to send your message. With
NewZapp you can make informed decisions that see your engagement rates increase.
Take the next steps
Our software is easy to use and our procurement process is even easier. You can calculate an approximate cost yourself, trial NewZapp for free and, when you are ready to purchase, do so through G-Cloud for a fast process.
Why our customers stay customers
Our customers are loyal. 75% have been with us for over 5 years. There’s a reason for this. In fact, there’s lots of reasons!
- You have a named account manager from day one. They help you get up to speed quickly and have regular account reviews with you to ensure you are getting the most out of NewZapp.
- We have a detailed Help Centre, video guides and free best practice webinars.
- We are UK-based and so are our servers, which makes us GDPR compliant.
- No matter your question, we’re on hand to help. You can call us, emails us or raise a ticket; whatever you prefer.
- We take our security one step further. In addition to the essential security features, we also have ISO 27001 – the highest international information security standard.
- Our delivery rates are second to none. We get your email campaigns delivered through the strictest of firewalls and I.T policies.
